Cassini has its own internal keyword research tool to get you started and every field in the listing should include keywords — primary or secondary. eBay's Vice President of Experience, Search, and Platforms Hugh Williams had some advice for eBay sellers on his personal blog this week. Here are 10 things you should know about the changes that may be coming to eBay in 2013:On eBay, your ‘location’ is determined by their search engine (Cassini). The Cassini search engine is designed to provide eBay users with the most relevant and useful search results possible. ”. One week is famine here the next it goes pretty good. (NASDAQ:NASDAQ:EBAY). I have not been able to get any traffic to my listings as I once did. . In short, the answer to this is understanding how buyers search on eBay, and more specifically, how your potential customers are using eBay’s search engine – Cassini. It works similarly to Google—it uses algorithms to determine how to rank product listings on its search results. I always said. So, we dug into our own data that we had, the data from ebay that we had avai. With Voyager, it was a game of keyword stuffing and misleading buyers, which was not good for anyone, and it didn't help retain buyers. The four. 7) eBay may implement Price ranges in buyer search, and place a listing's category tree directly in individual search results. An algorithm determines how items are ranked on the marketplace and can have a significant impact on an eBay seller. This week’s video is about how to sell more on eBay, by optimizing your listings for convenience. You’ll need to perform deliberate eBay keyword research and adjust your plan accordingly. A search engine is basically a portal to a database of information,. Now: Just check at google trends the eBay Interest over time, is for "crying". This month, the company has quietly rolled out to U. The information in this tutorial is based on the knowledge I have of it today. This is the way that you create your product listing that will ensure that eBay’s search engine, Cassini, reads and ranks it as relevant. com Search: Cassini, SEO, & The “Impossible Dream”. These big search engines gather information about what users are searching for, what they click on during those searches, and whether or not users. TEST AND PROOF. With the 2014-submitted US Patent we now can find out how the "Best Match" Algorithm functions. " Under the old search engine, eBay would display ads pointing to off-eBay websites, but today under Cassini, eBay displays ""More items related to "old town vapor well kit"" and shows some related. Sales have plum. . Cassini decides where to rank products in the search results and content is one of the most important deciding factors the more relevant the content to what the user is searching for the higher the listing. I know that Ebay and Google have had some problems in the past. 2K views 10 months ago eBay Dropshipping Secrets If your goal is to. It works similarly to Amazon’s A9 and the Google Search algorithm by prioritizing the best listings from the best sellers. g. I'm not into conspiraces - only numbers. The Cassini search engine is eBay's internal search engine which helps customers find the most relevant items on the marketplace in order to increase their chance of completing a transaction. . Tip 1: Understand why eBay SEO relies on ranking in searches. Di dieu aya sababaraha hal sellers eBay tiasa ngalakukeun ka tempat nu leuwih luhur dina pilarian, kitu ogé hal ulah aya lakukeun sangkan listings Anjeun teu dihukum sarta kadorong ka handap tempat pembeli moal ningali aranjeunna. Ebay top of list or close. The core values of the Cassini search engine are relevance, value, trust, and convenience. eBay’s previous search engine, Voyager, revealing . We figured the separate storefront with a unique URL might give us some additional exposure in search engines at very low cost. Seller rating is another important part to improve listing or sell. Your title is a major component in how eBay searches display your products. Users need to know what they’re looking at, why they should buy, and what happens after a purchase almost immediately. Conclusion. . Fact is the eBay Cassini search engine is the most powerful sale engine on the web. . As a result, Cassini and eBay try to make the process of finding items, learning about them, and deciding to bid or buy as efficient as possible. 3. Every item on eBay is logged and available to eBay's search bot, Cassini, to show to buyers. When developing an effective SEO strategy for eBay, you’ll want to focus on three factors: 1. . Knowing how to take photos for eBay can make a huge difference in sales, but there’s a lot more to being a successful seller! “Selling on eBay for Beginners” and “eBay Business Models” are great places to start. The algorithm is designed to connect buyers to the most listings that Cassini believes they are most likely to purchase from. 2 things that have really HURT us small auction sellers: - Decreasing the relevancy of auctions ending soonest in search. How to game the Cassini Algorithm. While searching for a simple HDMI cable, weeding out the carp from China, searching by price (don't need top of the line), THIS listing is almost the top of the page. . And eBay’s search engine chooses where to place your listing partly based on the keywords in your titles. So, the eBay’s search engine algorithm, Cassini, requires that your descriptions are both brief and informative. If Cassini classifies a product as relevant to the potential buyer, it will be ranked higher on the search results page. However just getting the correct relevant keywords in the title does not mean your listing will appear at the top of the search results. . The platform has been operating with its new “Cassini” search algorithm since 2013. A couple weeks ago we noticed are view/watch counts were way down from what they were and attempted to have a discussion with ebay on the topic that proved to be as fruitful as attempting to persuade a rock to lay an egg. Writing high-impact headings that are optimized for both humans AND algorithms is both an art and a craft that takes some time to master. I've been reading a lot of the threads here on the AL board and in other forums about Cassini, # of views, return policy, etc. In a previous week’s video, I explained how the eBay search engine, Cassini works. To help customers find relevant. As you’ve seen, there are a lot of opportunities to provide relevant information to your potential buyers and attract lots of traffic to. “The fact we didn’t really see that. Search engines like eBay’s Cassini have evolved significantly since then and today it’s all about relevance, providing shoppers a relevant experience with relevant keywords used in the right context. Cassini is designed to reward proven success and punish stupidity. The information in this tutorial is based on the knowledge I have of it today. When eBay introduced its new search engine, Cassini, in June of 2013, a lot of things changed for eBay sellers. If anybody new to this channel, my name’s Neil Waterhouse and I’ve been selling eBay for 23 years and I’m the author of Million Dollar Ebay Business From Home. With eBay’s search engine, Cassini, user convenience beats keyword density. eBay tracks performance through listing impressions, click-through rate, page views, and conversion rates. Also under a certain search, she could see say 125 items and I could only see 25 items. As an AI designed to enhance eBay listings for the Cassini search engine, eBay Optimizer focuses on creating SEO and LSI-optimized titles and descriptions. Today, an eBay seller shares tips on how he optimizes his listings to take advantage of eBay's new Cassini search engine and what has worked for his eBay business. Exactly how it determines rankings is unclear, but our research suggests that it’s a good idea to use each keyword you want to rank for at least once in your description. * Extensive study of the dependence on exact match keywords by Cassini. The Cassini algorithm is based on an internal search engine on the eBay website. To clarify, when a person searches on eBay, Cassini doesn’t just look at the search term and matching listings, it looks at the history of the individual searching too. Discover (and save!) your own Pins on PinterestYour eBay username is very important if you are or you wishto be a full-time salon. Check the Announcements board; the most notable change. Let’s say you act super quickly and. This website stores data such as cookies to enable essential site functionality, as well as marketing, personalization, and analytics. By understanding how the search engine works, eBay sellers can adjust their listings to improve their rankings compared to the competition. January 2011 marked the real beginning of the project. Google is the most famous search engine, but eBay also has its own search engine named Cassini. And time really isn’t on your side if this happens. com” into their search browser all the way to when you press “list item” to submit your item then you can fully grasp how the Cassini Search Engine works. 1638. Found this 2015 article talking about sales falling off a cliff for many and offering tips to place better in cassini search results. To ensure that your listing is visible (and that you’re keeping customers happy), you should always aim to meet eBay’s Top Rated seller benchmarks:Tweet Email Tweet EmailTips For Cassini to Increase eBay Sales Cassini is eBay’s search engine enabling the users to find the services, products, and information the user is either looking for or shopping for, this search engine was rolled out in the year 2013. . Cassini will rank a product and similar ones higher the more other users click and. Cassini is strongly geared toward the buyer, which means you have to really focus on having a sterling reputation. eBay algorithm in 2022 explained to rank higher on eBay🔥𝗝𝗼𝗶𝗻 𝗭𝗶𝗸 𝗛𝗘𝗥𝗘 ️. He used an example of a search for "old town vapor well kit" on eBay. How Does eBay's Cassini Search Engine Work? Neil Waterhouse 11K subscribers 1. Step 1: Use an eBay Title Builder Tool. Now: Just check at google trends the eBay Interest over time, is for "crying". And time really isn’t on your side if this happens. Menu eBay. How Does eBay’s Cassini Search Engine Work? This week’s video is about how the eBay search engine works so you can sell more on eBay. It places a greater priority on products that have a higher conversion rate. Search category: Talent . I have excellent products ready to be dropshipped at prices cheaper than I've seen anywhere else. The main issue here is relevance. The eBay search algorithm is at the mercy of the seller. Cassini is eBay’s internal search engine. eBay Gets Serious About Product Reviews. In a presentation on Cassini's search, the director of the search for eBay Australia, Todd Alexander, outlined four core values that drive eBay's development and tweaking of the Cassini system: Relevance, Value, Trust, and Convenience. In its 2nd-quarter earnings announcement, Etsy stated: “We continued to improve our search capabilities by leveraging the engagement […]Cassini is eBay’s new search engine that was rolled out in 2013. Williams' eBay project is a complete rewrite of the piece of software that's been hardwired into eBay's annual $9. Today, an eBay seller shares tips on how he optimizes his listings to take advantage of eBay's new Cassini search engine and what has worked for his eBay business. It is named after the Cassini space probe and replaced eBay’s previous space-themed search engine, Voyager. 2021 Spring Seller Update; 2020 Fall Seller Update; 2020 Spring Seller Update; 2021 Seller Check-Ins. The Cassini algorithm also evaluates seller reputation and credibility. a. eBay’s SEO algorithm is very complex and processes massive amounts of data every day. Many sellers mistakenly think it’s so buyers can have an easy time. 3. Step 1: Type keywords for your product into the search bar below Tell Us What You’re Selling and select Get Started. eBay made many announcements about their new search process, they just didn't refer to it as Cassini. If you want to know more about how eBay’s Cassini search engine works, I’ll put a link on the screen below, again, to a previous week’s video. Want to rank your items higher on eBay? In this video you'll discover how Cassini, eBay's search engine, decides where to place your listing in search result. Surveys are cheap. “laptop cover” and hit “Enter”. Then scroll down until you see the word Quantity. Useful Cassini eBay Search Engine Tips. eBay’s Cassini Search Engine. Step 6: Source product. A search for that term displays "0 results found for old town vapor well kit. Entering text into the input field will update the search result. Did eBay change their algorithm? eBay has recently rolled out new changes to Best Match, eBay’s sorting algorithm which determines which listings rank at the top of the search results. This month, the company has quietly rolled out to U. In addition to the. 8) While today's Best Match algorithm uses 10s of factors to help it match listings to searches, Cassini's relevancy algorithm will use 100s of factors. . Optimize your listing by using the correct. “Social Sandi” Top-Rated Seller, Power Seller, and owner of OfficeThreads. Next, make sure your eBay account is verified. The more people who look at your listings, and the longer they look for, the better your Cassini 'score' will be. . In cases such as this, please contact eBay directly for support. Sales have plum. The more traffic those listings get, the more sales you can get; and that is the purpose of your e-commerce existence, right? We’ve. eBay’s current search engine, codenamed Cassini, launched at the end of 2013. Read his guide and see if his advice could work for you. 7) eBay may implement Price ranges in buyer search, and place a listing's category tree directly in individual search results. Consumers are always looking for value so a key consideration for the Cassini search engine is pricing. Here are the factors that matter in eBay SEO. Final thoughts and considerations. We would like to show you a description here but the site won’t allow us. Final thoughts and considerations. Using a third party template will slow the load up of the page, insert a lot of code annoying the cassini search engine and possibly ebay's mobile app. Google and Cassini are two different search engines though. . Both get seen. It works similarly to Google—it uses algorithms to determine how to rank product listings on its search results. Cassini, eBay’s search engine, is at the very heart of a seller’s success, and most of those talking about it online simply don’t understand it. eBay hasn’t made clear how it’s search engine ranks listings, but here is what we know so far: The Cassini algorithm factors in your keywords – its sole purpose is to serve up a search result that is relevant. We take a look at a. com” into their search browser all the way to when you press “list item” to submit your item then you can fully grasp how the Cassini Search Engine works. . Useful Cassini eBay Search Engine Tips. He feels certain that eBay will indeed limit results in the new Cassini search engine and that as a result, eBay will eliminate listing fees. Your listings’ results could make eBay your partner or your foe. According to a seller on eBay, Cassini calculate data of STR in somewhat this manner-. There seems to be a recent change in the eBay default search engine. We were concerned because naturally CrazyLister generates HTML to create its listing templates. Seller Update Archive. Keywords. The Search Bar: The buyer goes to the eBay search bar and types “Widget”. I truly have no affiliation with that article of whatever the company is that wrote it / sponsored it. 3 Conclusion. eBay uses a search engine called Cassini to rank product listings. Etsy touted a “retrieval engine” called XWalk that improves search results, reminiscent of eBay’s Cassini search engine. Powerseller Status, Top Rated Seller Status. Cassini. To optimize for a search engine, you have to know what it looks for. Auction site eBay basically changed the way listings appear in buyer searches. Consider altering the price of your product to accommodate for shipping. Making sure your listings rank well requires understanding of both how buyers search on eBay, and how Cassini determines the relevance of listings. Search engines like Google and Cassini exist to help match people with the things they are searching for. Cassini Search Engine. The Cassini search engine is eBay’s internal search engine which helps customers find the most relevant items on the marketplace in order to increase their chance of completing a transaction. It was launched only recently, in 2013 to be exact, and it works similarly to other search engines you’ve used before like Google, Bing, and Yahoo. As with all search engines, Cassini works on a secret algorithm, which means it scores and orders listings according to its own criteria. Best Match is crucial to making sales on the platform and therefore, this new algorithm change can affect many sellers on eBay. next Pricing Items on eBay! How to Find the Sweet Spot Price to Make More Profit Online! -2023. Less than 0. Step 1: Open the product research tool. By relevant, I mean keywords that people type. 09-04-2013 04:35 AM. 1, 2,3,4 or 5The eBay search engine is called ‘Cassini’ and uses a ‘best match’ formula to show users the most relevant listings. The art and science of how to improve eBay sales has a simple underlying premise: rank highly in eBay search results. Cassini carried a passenger to the Saturn system, the European Huygens probe —the first human-made object to land on a world in the distant outer solar system. com. Search engines like eBay’s Cassini have evolved significantly since then and today it’s all about relevance, providing shoppers a relevant experience with relevant keywords used in the right. You don’t have to be an SEO expert to sell on eBay, but it helps! eBay has its own search engine, Cassini. He presented information for sellers on how to get better visibility in eBay search results and discussed the status of eBay's new Cassini search engine. According to eBay, it’s best practice to include your target keyword near the beginning and end of your description. Problem is, when I search for it on Ebay by typing "2009 Curry PSA" my auction does not come up. Here you can enter the quantity you have available so you can sell more than. Above: An artist’s rendering of the Cassini–Huygens probe, the namesake of eBay’s Cassini search engine. See the bigger image from 2004 till today, #2: Get to Know Cassini. eBay hasn’t revealed how its search engine Cassini really works, but here’s what I’ve gathered: It analyzes your product relevance: eBay Cassini’s goal is to serve up search results that are relevant to the user’s search. I didn't find any that stuck out, but this practice may benefit you. I would only use the existing ebay shop layout and not bother with templates. Cassini: eBay Search Engine Optimisation. Because of the unique nature of eBay’s search problem, we couldn’t use an existing solution. Is search engine and its algorithm belongs responsible for evaluating the different factors that manipulate the listing’s performance of a store or a fruit on eBay. Buying on. Without further ado, below we include 7 eBay SEO tips to help you optimize your eBay listing. previous eBay Dropshipping – How To NOT Get Banned! – 2023. 8) While today's Best Match algorithm uses 10s of factors to help it match listings to searches, Cassini's relevancy algorithm will. Every time a customer searches on eBay, Cassini learns about how people search, engage, and purchase on eBay. Cassini is just like any other search engine. “men’s pants 32 waist”. Less than 0. Others blame eBay's new Cassini search engine for the company having to create the new policy. Cassini in 2011. Name: eBay Optimizer GPT4. Using the correct relevant keywords in the eBay title is extremely important. Myth #4 – The Cassini Search Engine Can’t Handle HTML. Put yourself in the shoes of an eBay customer and think of the words and phrases they would type in. As an AI designed to enhance eBay listings for the Cassini search engine, eBay Optimizer focuses on creating SEO and LSI-optimized titles and descriptions. eBay’s Cassini is the search engine used by the popular online marketplace to organize and display search results to its users. Additionally, I took a look at the top 3 listings and looked for a few specifics that could help push our visibility a bit further (pretty sure that Cassini Search Engine searches through all item specifics, correct me if I'm wrong). These are only a few ways to improve the ranking of item listings in eBay’s Cassini search. Ultimately, using Cassini Search Engine Algorithm helps ebay sellers improve their visibility in search results and reach more customers. Window shopping, infinite scroll lists, and micro engagements using simple visual cues are the norm. I think it is a search engine for Ebay ???? Is there any more information for Cassini. If you have been an old school eBay seller and your sales have never been the same since then, you probably have not changed your listing style to accommodate the needs of Cassini. If you’ve created an eBay storefront, getting a grip on this search engine is vital. 2bn business for nearly 10 years: its search engine. eBay’s listing algorithm has been an object of “hacking and cracking,” where many retailers have found smart ways to attain fast, top-of-the-page listings to help move their inventory. An algorithm determines how items are ranked on the marketplace and can have a significant impact on an eBay seller. The information in this tutorial is based on the knowledge I have of it today. It takes into account not only ad compliance with the request, but also the. I wish there was more to help clothing sellers have some better luck with Cassini. Cassini is eBay’s search engine that works much like Google does. The more relevant keywords that you fit into the 80 character title, the more traffic your listing will get, and the more you’ll sell on eBay. The new eBay search engine and it's inability to save searches and edit existing searches makes eBay almost 100% useless to me. What search engine does eBay use? The Cassini search engine. Neil then shows how with just 5 pieces of SEO knowledge, you can make your eBay listings get found by not just ebay’s Cassini search engine, but also other search engines including Google. I am currently a fulltime seller with ebay as my only source of income. The good news for eBay sellers is over 98% of eBay sellers surveyed do not understand how eBay’s search. Sorry to say John but for me and many others Cassini has been a total nightmare and has made it very hard to get stuff seen and sold, as first of all it only picks up and shows items to buyers by the first 4 key words in the listing titile. SEO is required if you want to increase your chances of. To help you streamline your description templates, here are three factors to consider so that you close more sales. Auction site eBay basically changed the way listings appear in buyer searches. Since when sales are up on an item so is the search ranking of that item and vice-versa. Cassini is also concerned with trustworthiness and the credibility of sellers. Sponsored Link Email This Post eBay Gets Serious About Product Reviews. I was shocked when I started to read and observe closely some of the new items in the NEW USER AGREEMENT. I was reading this blog post at ecommercebytes, which is pretty critical of ebaY and some of the recent cosmetic foo-foo site changes, along with the Cassini search engine fail fiasco and other glaring issues. Because of the unique nature of eBay’s search problem, we couldn’t use an existing solution. New to eBay. 2bn business for nearly 10 years: its search engine. Just for giggles, do a search for "Super Shooter" on eBay and one on Amazon. eBay Help Sign In. The eBay Cassini search engine indexes each item and decides which listings will be shown. (Fixes typo in first bullet point) * Race is on to catch up with Amazon. See the bigger image from 2004 till today,Cassini is eBay’s internal search engine and algorithm. Above: An artist’s rendering of the Cassini–Huygens probe, the namesake of eBay’s Cassini search engine. Listing format for eBay SEO. A proven track record in My Ebay. This takes into account several factors, including: how well a product listing matches a shopper’s search terms; the price of the item;While eBay's watch list tool is a convenient tool, it can also work against buyers by inadvertently creating more visibility for the listing they're watching. So now that you know how eBay’s Cassini search engine works, you now have the leverage you need to improve your rankings in eBay. S. " Under the old search engine, eBay would display ads pointing to off-eBay websites, but today under Cassini, eBay displays ""More items related to "old town vapor well kit"" and shows some related. Some sellers are cynical about whether eBay had already been hiding some listings in search results. How legitimate is this rumor? Is it something I should be concerned with? My sales the past several months have been the slowest they have been in years. In fact, there are almost 1. eBay has its own internal search engine, Cassini, which helps customers find the most relevant items. 1. May 26, 2014 - This Pin was discovered by Ruth Singer. eBay’s search engine utilizes keywords when deciding which product listing should. Now the customer may simply just cancel the order themselves after they get this message. Advanced: Daily Deals; Gift Cards; Help & Contact; Sell; My eBay Expand My eBay. This search engine and its algorithm is responsible for evaluating the different factors that affect the listing’s performance of a store or a product on eBay. ” Apparently, it’s not just a tweak of existing algorithms,. Cassini is eBay's proprietary search engine, responsible for displaying search results to users. . . I posted that article here to open up a conversation about Ebay optimization and see if anyone had any other ways to do it aside from what I found in it. Let’s say the buyer wants to purchase say a to of cartridge for their printer. They want to show the listings that will most likely satisfy the user. IMPORTANT:. By understanding how the search engine works, eBay sellers can adjust their listings to. I see a lot of threads about how bad Cassini is or isn't for searching eBay Last night I listed two unusual items A Rotor for Ingersoll Rand 1" Impact Wrench and a pair of hammers for the same wrench These are just parts but I priced them to sell They sold 8 hours after listing them! My bu. I have several listings with a lot of views, but no pu. Its main focus is the STR ( Sell Through Rate ). eBay search engine optimization describes the actions sellers take to ensure that their product listings are properly ranked. * Proprietary keyword algorithm specific to eBay search. Cassini is strongly geared toward the buyer, which means you have to really focus on having a sterling reputation. “Usually in an environment where conversion rates are steady — if we saw a bump in one format (e. I can't wait. This should be interesting to see. Cassini was rolled out in 2013. There are 382 listings for that phrase in. Cassini—eBay’s search engine—uses these keywords to. In this video you'll discover how Cassini, eBay's search engine, decides where to place your listing in search results and what can you do to crack that search. Above: An artist’s rendering of the Cassini–Huygens probe, the namesake of eBay’s Cassini search engine. The Cassini search engine for eBay uses the 'best match' algorithm approach. eBay, to best optimize listing searches for its users, has developed the Cassini search engine algorithm. The wildcard symbol, an asterisk, is used to substitute characters in a search keyword, as 194* would seek years in the 1940s. The better optimized product listings are, the better you look to the Cassini eBay search engine. eBay thus far has been silent on the issue, but based on my initial experience it would seem that when ranking items, if Cassini finds too much HTML text, it simply does not read far enough into the description thus sending the listing lower in search or burying it completely because items with descriptions which it finds easier to read are. This is a win-win for both the buyer and seller, as well as eBay. But: As sellers, we had given everything about buyer experience. Use eBay's Terapeak analytics service for keyword research. Today, an eBay seller who wishes to remain a. - To increase traffic to your eBay store, you need to focus on improving your impressions, click-through rate, and conversion rate. Like all search engines, eBay wants its search results to be good. Just 1 tip, trick or methodology can over double the sales of an eBay listing and we have over 300 hints, tips, strategies and methodologies. We figured the separate storefront with a unique URL might give us some additional exposure in search engines at very low cost. Here is how we discovered this. Cassini puts emphasis on the customer – eBay is interested in providing search results that are most. 9. We subscribed to eBay's Webstore app which creates a separate store front and URL while displaying eBay listings in the store front. In eBay’s case, the most worthwhile listings… Cassini eBay Search Engine. Cassini is a potent eCommerce search engine, like Google. If you don’t understand the importance of ranking first with Cassini, your eBay listings will suffer. And if you are the one whose products are listed on, one of. In the highly competitive world of eBay, it's crucial to optimize your listings and implement effective strategies to increase traffic and boost sales. . When you understand the concepts of what happens as soon as a customer types in “eBay. On eBay you must use "Wear-Ever". I've almost erroneously bought a few things that were marked incorrectly until I looked closely at the photos and noticed on the item's packaging that it was HO. So now that you know how eBay’s Cassini search engine works, you now have the leverage you need to improve your rankings in. One of the core values that influences eBay’s search engine Cassini is the relevance of a listing. On my selling account I was trying to see where a couple of my items were when searched with relative words. In Cassini’s case, the search engine looks at factors like relevance. We also made a clean break from Voyager – we wanted to build a new, modular, layered solution. the consiste nt fascination of eBay developers with the . fixed price) then the other would have a corresponding decrease,” he wrote in an email to AllThingsD. eBay’s listing algorithm has been an object of “hacking and cracking,” where many retailers have found smart ways to attain fast, top-of-the-page listings to help move their inventory. eBay’s Cassini search engine looks through your description when deciding whether to rank your listing for a keyword. Learn how it… Posted by Waqas Lakhani"Unlocking Success with eBay Cassini! 🚀 Dive into the dynamic world of e-commerce optimization powered by eBay's Cassini search engine. Try to stay competitive when setting your marketplace price points. I was talking to a friend over the phone one day and she wanted me to look at one of her auctions that was active. Pinterest – More like a visual search engine than a social network, Pinterest has plenty of potential for eBay sellers. Gavin Clarke . Your title is a key element in the way eBay listings are displayed on search results. The Foundation: Cassini Algorithm. The Cassini search engine is eBay's internal search engine which helps customers find the most relevant items on the marketplace in order to increase their chance of completing a transaction. Over the years I’ve worked with several listing programs including Ebay Lister, Blackthorne, and SixBit. It would be best if you targeted the right keywords to get on more search results. It does this by analyzing various data points and using machine learning algorithms to predict which listings are most likely to meet the user's needs. To begin, one must first understand how eBay’s Cassini search engine works and what makes it different from traditional SEO. If you have been an old school eBay seller and your sales have never been the same since then, you probably have not changed your listing style to accommodate the needs of Cassini. . First of all there are four areasthat eBay’s Cassini search engine development team arecontinually working on, and if you research all thechanges that eBay’s implemented over the last 20 odd years the must all come downto these four areas. Some sellers believe they can revive sales by continually adding new listings. . Vote count: 41. He used an example of a search for "old town vapor well kit" on eBay.